In need of Social Media, Marketing or PR assistance? From increasing your Facebook “likes ” and web site business, to integrating your various marketing strategies with a prioritized time plan…or just getting started with Facebook, Twitter, LinkedIn, Pinterest, YouTube, Yelp, Google, etc…

Here’s a few (Free!) Tips to get your Online Action Plan moving:

1.) Consider your business platform and highlight it. Contrary to popular stress-inducing media pressure, you don’t have to be everything to everyone. Pick a niche and promote that. You can see what works and tweak your action list it along the way.

2.) Pick what marketing venues you want to work with and link them. Just because there are a plethora of social media options out there, doesn’t mean you have to have a jump into all of them. Pick one or two to start with, and develop from there. There is a learning curve, plus, know that the time to keep up with the various changes takes energy, too.  Once you are posting content to one or more vehicles, there’s a way to reformat that material or upload it to several sources at one time.

3.) Tie everything to your web site and keep your site up to date. Social media is great for instant news, but the majority of people are going to (or should) funnel to your site. Keep your meat and potatoes information on your web site. For instance: Frequently Asked Questions (FAQ pages) are most easily found as a direct page on your web site, rather than having to scroll through hundreds of Facebook or Twitter posts.

Want MORE tips specifically tailored to what you are encountering with your business or social media issues?

Please call Ché Rippinger who can consult with you onsite, online or via phone. Ask about our new customer promo specials! 303-919-9280, e-mail Che@HipTheHoopla.com, and visit www.ElevatedColor.com/marketing for more info.

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